Cherry Blossoms 2017: The Shadow Side

I always look forward to the arrival of the cherry blossoms at High Park. I don’t make it ever year, but each time go I try to think of a different way to capture their fleeting beauty. In 2011, I arrived with a photographer’s meetup at sunrise, in 2012, I focused on the people, and in 2015 I tried out daytime time-lapsed photography.

This time, I wasn’t sure what I was going to try, but after a few photos I decided it might be interesting to only shoot the blossoms on their shadow sides. Perhaps it was because the barrage of people shooting with their backs to the setting sun made it crowded to shoot from the sunny side—who knows?

In any case, I did find myself wanting to step around and turn direction to get the blossoms with direct sunlight many times. It’s easy to argue direct light makes for better photos. Each time, I managed to keep myself in the shadows.

There’s something about the translucency of the blossom petals that make shooting from this side interesting. Of course, this works best when the sun is low; I was shooting during the hour before sunset.

Every photo in this gallery except the first one was shot from the shadow side.

Melanie J. Fishbane website design

I worked closely with young adult novelist and writer Melanie J. Fishbane to develop her new author website in preparation for the launch of her debut novel, Maud.

Melanie is a bone fide Anne of Green Gables and Lucy Maud Montgomery expert. Her first novel is about the teenage years of the famous Anne author—her trials and tribulations of becoming a writer, her love interests, and family dramas.

I presented Melanie with a few design options, including a variety of colour schemes, backgrounds, and general look and feel. We settled on a template, and I continued to refine the style to her taste and the appeal of her audience, which includes readers, teachers, and other writers.

Check out the website at melaniefishbane.com.

One-stop shop

I also helped Mel with photography. We set up a classic typewriter with some of Mel’s Anne-flavoured memorabilia and miscellaneous stuff for her main homepage banner. I also took the photos for a few other banners and items for the website and accompanying media (e.g. bookmarks).

I appreciate that Mel refuses to use stock photography, preferring to instead use her own photos and memorabilia. This gives her website a very personal and intimate presentation. She invites her audience into her personal and professional life, and we even got her cat Merlin in on the action!

I also provided technical support, set up her domain name and a new email address, web hosting, and imported her previous blog into the new website.

Melanie also needed assistance with a small social media campaign. In preparation for the book launch, she selected seven quotes from the novel. I created social media cards which she posted each day for a week until the launch day. I used elements from the cover design to give her campaign a consistent look.

BS Fridays Radio Showcase photography

I was invited to take photos of a singer-songwriter showcase put on by BS Fridays in Toronto on April 7, 2017. The event took place at the Cameron House, and the organizers put on a great show of talented performers.